Thursday, July 10, 2008

Taming The Internet Marketing Animal

Internet marketing is a very difficult animal to tame in business. This is because the algorithms from different search engines are all different and are dynamic. Not unless your business is so well known, doing business through ecommerce has to be a continuous process of internet marketing.

There are so many varied tools that a webmaster can use to bring in traffic to a site. But patience and persistence should be your number one virtue when doing business on the web. Some of the popular internet marketing tools include reciprocal link exchange, opt-in email marketing, banner advertising, pay per click advertising and a lot more.

So, if you are planning to sell camping tents on the internet, be sure to properly optimize your site and use one or more effective internet marketing tools to bring in qualified traffic to your site. Unfortunately, some of these tools will involve so much of your time and effort, while some involves investing an amount of money. If you are not going to be careful enough, you may end up becoming broke as well.

While there are thousands of ecommerce owners who may have become frustrated in bringing financial success through the internetthere are also those who have become successful by patiently applying one or two tools that they know to generate sales for their ecommerce sites.

Taming the internet animal does not just involve your skill, but it also involves your discipline to properly and patiently apply the vast arsenal of internet marketing tools that are available. There are also the so called in-site and off-site factors that you have to properly consider when optimizing your site.

Let's say you built a site with night vision binoculars as your main product. You do not simply make your site being spider friendly to generate traffic, you also have to be able to make it people friendly to be able to convert your visitors into paying customers.

I certainly would agree that for any newbie in ecommerce, this business can be intimidating. But with the right tools, skills, knowledge, patience and persistence, there is certainly a way to tame the internet marketing dragon.

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Copyright by VMT Singuillo

If you are not sure of your internet marketing skills, he accepts organic search engine optimization consulting at http://www.internetmarketingconsultant.biz/

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P.S.

Anything can be sold online. But how in demand a product is another story. You can even sell duck calls, crossbows, hiking backpacks , laser range finders, compact binoculars, grandfather clocks, cuckoo clocks, kachina dolls, simple Navajo sand paintings, Native American flutes, Indian headdress, horsehair pottery, King James Holy Bibles, audio Bible, Bible dictionary, discount scrubs set, cheap stethoscope, cheap nursing clogs, picnic baskets, compound bows, tactical gear, hunting knives, ghillie suit, bounty hunter metal detector, and a lot more that I can no longer enumerate.

Friday, July 04, 2008

July 4 Long Week-end To Do List

With the July 4 holiday, it's a long week-end again. Most regular workers in the US who usually work from Monday to Friday will have 3 days of rest instead which are this Friday, Saturday and Sunday.

In case you do not know what to do on a long week-end like these, here are a few outdoor suggestions.

1. Fishing - Because it is summertime, it is great to go fishing. If you want to go fishing on a lake, prepare the right fishing gear you have. If you are planning to go deep sea fishing or simply along the seas or pier, make sure you have the right salt water fishing gear.

Here are some tips you might want to consider:

Fishing reels used in deep sea fishing may differ from the ones being used in lake fishing or conventional fishing methods. Some of the popular fishing reels include the Zebco fishing reels, Penn reels, Okuma reels, and a lot more. Simply choose what you need for your fishing plans. An example of a good deep sea fishing reel is the Sealine SL-X Series Ultra High Speed 6.1 to 1 310yd 40lb version by Daiwa.

When you engage yourself in deep sea fishing, you and your companions might need to bring along some fishing belts or fighting belts. These belts are useful to leverage your force when you catch big game fish. Not only that, it can serve as a protection for your abdomen from the pressure of the lower end of your rod when maneuvering your big catch.

If you are only used to fishing along the shores and you plan to go deep sea fishing, you might need to have some new fishing rods. This is because deep sea fishing rods are different from the ordinary ones that you use for regular fishing.

If you go fishing with children, you might want to get some fishing rod and reel combos for them. Fishing combos are great for starters like kids and very practical for your budget. One example is the 202LE Spincast Combo 202 reel w/ 5'6" fiberglass rod. For the very young ones, you might want the Floating Spongebob Youth Flatboard Combo.

If you want to learn more about fishing, you might want to read more about sport fishing books too.

2. Family Camping - Because most students are on vacation on summer time, it is also great to go camping with the whole family. Or perhaps visit some national parks such as Yosemite where camping is also allowed.

Simply make sure you bring everything you might need and be prepared in advance.
Although you may bring one of your family tents, don't forget to bring your sleeping bag. There are so many bugs out there in the wild, so it is advisable to bring along an insect repellant as well.

With camping, always remember you will need to cook some of your food as well. For fire prevention purposes, you can not just build fires on the ground for cooking. Cook responsibly using a camping stove. The most common ones now is the propane stove. An example of which is the Two Burner Piezo Stove with Drip Pan by Stansport.

You do not just go camping for nothing. This is the best time to observe nature as well. During the daytime, you can simply use any binoculars such as compact binoculars to observe nature at a distance. If you do not have one, get one for your self at a good price. One product recommend is the 12x50mm Full Size Clam Pack Binocular by BSA Optics because you can get it as low as $43.95 only today.

At night time, you can observe nature with the use of night vision binoculars. Although they cost more than the regular binoculars, if you have the budget and you can afford one, you might want the Night Jaguar Night Vision Binocular which you can get at a sale for $489.00 at http://www.xxoutdoors.com/.

Most importantly, you need to bring some first aid kit or emergency supplies for your camping. Be prepared because anything can happen. An example is the Pro II First Aid Kit which you can get at a very low affordable price.

3. Boating - Even some camping sites may have areas where you can also enjoy boating. Inflatable boats are very practical to bring along, anywhere. If you have your speed boat, go use it, take it out of its parking place from your home. If you have a yatch, go out sailing. However, if you categorize yourself to be among the weekend boaters on a budget, then invest in an inflatable boat where you do not spend a five to six figure expense. An example is the Sea Eagle SE6 Motormount Boat Fishermans Dream Package by Sea Eagle.

An alternative enjoyable water activity is kayaking. Bring your kayak with you. Although some people may complain that it is too bulky to carry on their vehicles, inflatable kayaks for sale are now available. An example is the Sea Eagle 330 Kayak Pro Package which cost only as low as $339.95 at http://www.xxoutdoors.com/.

Another water activity that is becoming popular are the wakeboards. It looks similar to a surfboard, but it is becoming popular with teens and young adults. While riding on the wakeboard, you can be towed by a speedboat too.

In all water activities, always think of safety as well. Bring life vests for you and your family.

4. War games - There are young adults who may be tired of playing war games in computers. Your friends and family members can be one of them. On the other hand, there are also those who love to experience fun in war games without the loss of actual lives in real war. Where it is legal, playing with airsoft guns in war games is fun to do during long weekends too. As a caution, play responsibly and observe local and federal laws regarding the use of air soft guns.

The reason an airsoft gun is exciting to play with is that it looks and feels real. It simply uses plastic Bb bullets. There are airsoft rifles and airsoft pistols which you can use for target shooting. An example of a rifle that you can use in this sport is the TSD Sports Line M4A1 or the TSD Tactical AK47 AEG both by TSD Tactical.

One advantage for outdoor war games compared to simply playing in the computer is that you do not become sedentary. Outdoors, you get to run, hide and flex your muscles. Play only in areas where it is allowed and legal to engage in this activity - otherwise, people seeing you might mistakenly call the police officers.

There are many other outdoor wholesome activities that you can think of. But what
ever it is, be safe and enjoy.

Wednesday, July 02, 2008

The Road Not Taken In Business

There are some people who love to do business, but they hesitated somewhere down the road. There are also those who are searching for a business venture that has not yet been made into business. But looking at businesses today, do you know of any possible business that has not yet been done under the sun?

Let us say you'd like to sell burgers. Do you think you will succeed knowing that there are already big burger chains that are in existence today? Can you compete with them? What makes your burger unique that people will love to eat your burger? Hmmm.

How about doing a business involved with car rentals perhaps. Well, there are already car rental businesses that are operating almost every where today. Can you afford to join the competition?

Somehow, when a particular product is already in the market and is selling good, a lot of entrepreneurs would like to join in simply because it has already become popular and is in demand. Somehow, time will come that they may regret to know that there's too much competition going on and they start to quit.

However, if a non-popular product is being introduced to these entrepreneurs, they would hesitate to sell the product when in fact there's not much competition with it. Except for a certain few, it is not any wonder why many people do not want to do business with Saladmaster. But these few people are those who have seen the big picture of the business and are now successful in it.

In business, your decision making is very critical. What business should you invest in, what business structure do you use, how do you advertise your product, etc, etc - and these are things that need to be decided by you the business owner.

Have you ever read the poem by Robert Frost entitled "The Road Not Taken?" It relates about two roads that diverge in a yellow wood, but the traveler could not travel both at the same time. And the he did not even know where this road may lead. However, he needs to make a decision which road to take. But the traveler finally decided to walk on the road less traveled.

In business, sometimes it takes guts to take on a business that is not very popular. Business is risky, that's why only a few would dare go in it. But in most instances, playing safe would lead you nowhere either. But look at successful businesses today, those who started them are pioneers that took the risk and they dared to take the road less traveled by.

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About the AuthorVMT Singuillo is a freelance writer. Some of his subjects include grandfather clocks, Native American Indians, Holy Bibles and more. His business website is http://www.xxoutdoors.com/.

Copyright by VMT Singuillo

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Interesting business products: cheap motels, budget hotels, large print Bible, audio Bible, Bible concordance, large wall clocks, cuckoo clocks, regulator clocks, first aid kit, distance pedometer, fillet knives, fighting belts, fishing reels, wood baseball bats, compact binoculars, laser range finder, riflescopes, spotting scopes, metal detectors, camping tents, tactical gear, crossbows, crossbow bolt, archery supplies, compound bows, hiking backpacks, picnic baskets, portable shelters, hydration packs, camping stoves, sleeping bags, led flashlights, camping lantern, camping cookware, fixed blade hunting knives, duck calls, duck decoys, burlap fabric, blank wedding programs, letter seals, scrapbook paper, Canon compatible ink cartridge, 10 envelope, cheap nursing clogs, printed scrub top, Indian drum, Navajo sand paintings, Indian jewelry, Native American flutes, Indian mandela, horsehair pottery, Indian headdress, and more.

Sunday, June 29, 2008

US Boxer Diaz Defeated By Philippine's Pacquiao

June 28, 2008 was an exciting night of boxing battle at Mandalay Bay of Las Vegas - the battle of champions between the defending WBC Lightweight Champion David Diaz of Chicago, Illinois, USA versus the current WBC Super Featherweight Champion Manny Pacquiao from General Santos City, Philippines.

Although it was Pacquiao's first fight in the lightweight division, David Diaz was so much overwhelmed by the super speed punches of the Filipino boxer. Diaz was knocked out at the 9th round of this 12-round fight.

Pacquiao is now the first Asian and the first Filipino boxer to win titles in 4 different weight divisions in boxing. He has won titles in junior feather weight, feather weight, junior light weight and now the light weight division.

Diaz, a former member of the 1996 US Olympic team, was badly battered on this second defense of his light weight division title. Less than 1 minute before the end of round 2, he sustained a cut on his nose bridge which made the fight a very bloody one. On round 4, he sustained a right cut on his right eye which gave him a very bloody face looking like a red painted masked face.

Also on round 4, the very determined Diaz started to have a hematoma or a black eye on his left eye with swollen lip. On the 8th round, a huge swelling can be seen on the left eyebrow of the US fighter. Referee Vic Drakulich halted the fight in two occasions, namely round 4 and 6, for the doctors to examine the bleeding cuts of Diaz.

Pacquiao won all eight rounds with the judges. It was a superbly brilliant display by Pacquiao making his combination of upper cuts and right hooks that overwhelmed Diaz. The fight was officially stopped by the referee at 2:24 of the 9th round when Diaz fell hard face down on the canvass.

Diaz was unable to stand immediately and Pacquiao even attempted to help the US fighter stand up on his feet. After the fight, Diaz was reportedly brought to Valley Hospital for suturing of wounds.

This fight made Pacquaio prove himself entitled as the best pound for pound boxing fighter. After the 6th round, even Diaz commented to his trainer, "I can handle his punches, it's just too fast."

During the interview with the boxers, the friendly and very sportsman Diaz commented, "Ya, he was too fast ... fast, fast, fast. He even joked, "...I thought Freedie was there ... cutting me too" "I thought he (Pacquiao) had a knife with him though...he was fast than what I expected."

Could it be possible that Diaz could be thinking Pacquiao's gloves look like a hunting knife to him? Whatever his thoughts are, Pacquiao simply proved that even at 135 pound weight, he is looking even stronger than ever. Pacquiao finished the fight with an unblemished face as the new WBC Light Weight champion.
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Copyright by VMT Singuillo
VMT Singuillo is a freelance writer. Some of his subjects include grandfather clocks, Native Americans, budget hotels and more.
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This article is sponsored by www.xxoutdoors.com which provides some outdoor gear, camping gear, and sporting goods which are good for any outdoor world. An example of their products are baseball bats, crossbows, fishing reels, Bounty Hunter metal detector, and more.

Thursday, June 26, 2008

Game Hunting

I thought game hunting (which include hunting for deers, turkeys, ducks, etc) only involved the use of hunting rifles. It is also possible to do bow hunting - using bow and arrows. In fact, it is also possible to hunt using a crossbow in most states in the U.S. However, in many of these states, some permit is required to use crossbows for hunting games.
Hunting with the use of a crossbow must be very challenging. However, there are certain crossbows today that come with a scope such as the RC-150 Crossbow Package with Premium Red Dot Scope by Barnett. However, even the use of scopes in crossbows may be regulated by some states in the US. Thus it is important to know the local laws in your state if you are contemplating to use one.
So, wanna try hunting with a crossbow? Well, good luck!

Tuesday, June 24, 2008

Cool Summer Fun

Cool Summer Fun

Just recently, Southern California had been hit by a heat wave. Temperatures reached as high as 108 degrees Fahrenheit and some localities had no electrical current because of the overload of electrical use by many different homes.


In occasions like this, can you have fun and escape the pangs of hot summer? Certainly you still can. Turn on your home airconditioner and simply do indoor activities. The problem is you will certainly have increased electricity bills. Can you afford to have more electricity bills amidst the rising cost of gasoline?


If your home is just a few miles away from the beaches or the lakes, you can certainly escape the heat of summer. The cooler breezes can ease out the hot temperatures. So take a break by going outdoors near the beaches or lakes.


Here are a few suggestions on what you can do on the weekends this summer:


1. Have a family picnic. If you are single, do a picnic with friends and relatives. Be sure to bring along some outdoor shelters or beach shelters if you are going to the beach. If you are going to beaches with "built-in" tables and benches, you can even buy the Tripod Shelter which is a nice portable shelter that you can easily install.


Of course, any picnic won't be fun without any food. So be sure to fill up your picnic basket with enough food and delicacies. And do not forget to bring water. So bring along your water coolers or fill up your hydration packs with enough cool water.


2. Do some water activities at the lakes or the beaches. Go out swimming if you can. However, just a caution, be extra careful of swimming in areas known with shark attacks, okay? Use your judgement on this. If you have a wakeboard, go take it out and enjoy yourself. You may have an inflatable boat, bring it along and enjoy some rowing.

Maybe you have an inflatable kayak or you know of someone who owns some small catamarans, then borrow one or rent one to enjoy outdoor sailing or fishing too. Just in case you might want to own a very handy inflatable kayak, try the Travel Kayak 10' 3" 2 person kayak which is very reasonably priced.

As a reminder, do not forget to wear your life vests when riding any watercraft.

3. Go fishing along the piers. You have seen some anglers along the piers taking the time to relax and making themselves being productive by getting a catch. So take your fishing gear with you and have fun while cooling yourself this summer at the pier. Bring any of your tackle boxes, maybe at least two fishing rods, and make sure your fishing reels are working properly. One of the best available fishing reels today is the Black Gold Spinning Reel 9.5oz 160yd 6lb by Daiwa.

4. How about treasure hunting along the sea shore or along the beaches while strolling. Well, if you have a treasure metal detector, then use it. Who knows, you might be lucky to find some precious hidden treasure along the sands of the beach. The Discovery Metal Detector is a good quality instrument that you can buy for yourself at less than $200.00 for a sale price! It is worth the investment because its price can even be way down the price of the treasure you will find while simply cooling yourself this summer.

These are just a few of the the activities you can do to have a cool summer fun. What ever you can think of to beat the summer heat, make sure you cool yourself that is also worth the fun.

Cool Summer Fun

Sunday, June 22, 2008

The Secret To Online Success Is No Secret

It has been more than a decade now since the internet became popular. The same thing holds true with ecommerce. Since then, millions of people have also dreamed of making it big through ecommerce. Millions have also throught that they can become rich quickly through the internet. Unfortunately, only a handful of people have achieved their dreamed fortune online.

Business is not for all people. In the same way, ecommerce is not for everybody. Although a handful of entrepreneurs online have achieved some success, the majority have failed - and some of those who failed have thought that ecommerce may be a scam, others have thought that success in ecommerce is simply a hype. It is simply because, they thought ecommerce is easily achievable even without WORK!

Although there may be some business entities online that may provide the so-called "secrets" to success online, there are simply too many people who think that you can quickly achieve your financial success online in a short period of time - which should not be the case. You need to work on your business even in ecommerce. Building a website alone is not enough, it is simply the start of your online presence - you still will have a very long way to go.

Remember, Rome was never built overnight. It took time for Rome to become a successful empire. The same thing holds true with any businesses even your ecommerce business. You may have known all the basics and the secrets to success online, but if you don't apply them to your site or if you cease from applying it, you just won't succeed. Remember, competition also holds true even online. Perhaps you may hold the number 1 spot for a particular keyword in a particular search engine for now. If you cease from marketing your site, in the next few months, other sites will simply occupy that spot where you currently are.

Say for example, if you are number 1 for the keyword "picnic baskets" in Google today and you stopped doing any internet marketing strategy, next month - your website position may drop lower down the page or perhaps to page 2 and onward. On the other hand, other websites will now be occupying the number 1 spot. I remember one mentor who said, knowledge is worth nothing if you do not apply that knowledge into use.

However, there are also those who have applied the knowledge but easily quit in the process. A quitter never wins, and a winner never quits. The secret therefore to online success is to apply into use those basic and secret knowledge you have learned, be persistent and be patient until you reach your goal.

Once you have achieved your goal, keep doing what you have been doing - otherwise, your business competitors will simply overcome you. Your determination to succeed online is basically up to you. Although these factors are important to your success online, are these factors any secret after all?

No.
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VMT Singuillo is a freelance writer and an entrepreneur. Some of his subjects include Native American flutes, grandfather clocks, religious gifts and more.
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Example of some keywords you can use:

Friday, June 20, 2008

Outdoor Recreation

Outdoor recreation is just so important to break monotony in our daily work routine. Many of us are already stressed out with city life that we want to take new challenges as well from the great outdoors.

But before going outdoors, we need to be well equipped with the necessary gears and supplies we need. If there is no store that is close by to you to provide that need, I have found a new website that provides these things - it is http://www.xxoutdoors.com/

How about a simple picnic for you and your family during the weekend. This website provides some picnic baskets if you need one. One of their classic is the Highlander - Red Tartan picnic basket. It brings back the memories of the good old times when families enjoy the outdoors with specially prepared food for a simply picnic on the beach or at the park.

Today, I see some people simply strolling along the beaches with their treasure metal detectors. So, the idea of leisurely walking and finding a treasure is not bad after all. The DISCOVERY Metal Detector is one of this site's quality inexpensive metal detectors that fitted for anyone's budget.

How about making your family join a club camping on a long weekend. Family tents should be prepared then. The site's Mt Adams is a tent that can fit 5 people together. At a cost of less than $100.00, it is worth it going outdoors for some weekend fun.

Fishing is relaxing but can also be "boring". But mind you, if you have the right fishing gear, it is exciting when you experience having a catch. It would be very frustrating when the new fishing rods you bought all broke every time you caught a big fish, isn't it? Xxoutdoors.com do provide the fishing tools you need. One of the popular fishing reels they have is the Contoura Star Drag Reel Hi Speed 6.2 to 1 2+1bb 330yd 30lb which is great for big game fishing.

On the other hand, you see people enjoying the breeze on the seas or the lakes with their kayaks. Inflatable kayaks are good idea if you are considering certain space saving issues. The Sea Eagle 330 Kayak Pro Package is the model to go if you are considering to get one at a price below $500.00. Can you imagine yourself blasting down a white water river — spray flying everywhere and your heart beating like a drum? Or can you imagine yourself on a mirror-smooth lake at dawn, slicing the silence with smooth paddle strokes? That certainly is fun and exciting.

But, with whatever outdoor activity you are planning, be prepared for some unexpected emergencies. Always bring your outdoor survival gear with you. If you don't have one, bring the Guardian First Aid Essentials Kit. Be prepared to apply the necessary first aid before the pros arrive. Time element is essential to save someone's life. Worried about anyone getting lost in the woods? Just in case, try to bring a 5-in-1 Survival Whistle (Set of 10) for your young or small club members.

Be safe and have fun going outdoors.

Tuesday, June 17, 2008

Shopping With No Gasoline Expense

With the rising cost of gasoline all over the US, it is high time for consumers to shop wisely. Shopping is fun, but would it be fun if you are paying too high for gasoline expense?

Here are two important tips how you can beat the rising cost of gas by shopping wisely.

1. Know what you are shopping for. Are you going to a mall simply to do window shopping? Well, that certainly would be okay if you don't care about saving some money. For all you know, you may be buying a backpacking tent for a weekend camping from one store in a particular mall in your locality, only to find out that there is a store a few miles away that sells the same kind of tent at a very low price.

Now that you know that the other store sells the same item at a low price, would you be returning the tent you bought and go buy the same tent in the other store? By doing so, aren't you wasting gas on your car mileage? Think about the wear and tear expense on your car as well. Plus, how much is your time worth? Aren't you wasting your time by shopping for the second time for the same kind of product you bought?

It is therefore important to know what you really want to buy so you can go at the right store with the right price that's affordable to your budget.

2. Shop Online At Home. If you have a computer and an internet connection, go online and shop right at the comfort of your home. If you are not in a hurry to get the product you wanted to buy, then shopping online is very convenient and saves you gas, time and the inconvenience of traveling. Simply have the product delivered to your doorstep.

Plus, by shopping online, there are online stores that don't charge you taxes. Example, if you are living in California and you found an online store that is based in Nevada, then generally you will not be paying any California taxes and they won't charge you any taxes either because you are from California. Isn't that savings on taxes and gas? Although you may have to pay for the shipping charges, but try to weigh things - where and how could you save more - buying online or through your local store close by where you will be charged your local state tax plus you need to spend gas for your car.

So, if you are shopping for an aluminum baseball bat to be given as a gift to your nephew two weeks from now, try shopping online instead.

So, with the rising cost of gasoline, can you save some money by shopping wisely?
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VMT Singuillo is a freelance writer. Some of his subjects include grandfather clocks, Christain gift, Native American Indian arts and crafts, and more.
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Need to shop for some paper products for your business? Visit www.homeofficesupply.biz

Monday, June 16, 2008

Relaxing In Today's Falling Economy

Gasoline prices has generally reached over $4.00 a galloon all over the U.S. The rest of the commodities will also be increasing in prices. We keep working just to make ends meet, and a lot of us become so stressed out.
What ever season it is, it is important to change gears out of the work place once in a while. Do some outdoor activities to divert your mind from thinking on the many problems that haunt us today.

Going outdoors is a great thing to do. There are just so many activities that you can do outdoors. If you'd love fishing, then go out and go fishing! Take out your fishing gear, and prepare your fishing rods and check if your fishing reels are working. If you don't have any, then buy some new fishing rods for you and your family. It is good to involve your family and or your friends outdoors so it won't be boring for you.

Maybe you can also go camping. Pack up any of your family tents and enjoy nature. Make sure you prepare your camping supplies to avoid unwanted surprises. Make sure to bring an insect repellant, emergency flashlight, hydration packs, enough food, and your list of need things can go on.

Probably you can also go boating. Simply be sure to have the kind of watercraft that you are comfortable using. As a reminder, always wear a life vest when you are out on the waters.

Or, maybe you and your love ones can simply go out on a park or the beach for a picnic during the weekend. Simply fill up your picnic baskets with food and have fun!

Simply do something to relieve your thoughts of the many stressful things you do at work or on your daily routine. Have fun and avoid depression.

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You can also meditate and read the Holy Bible to get some spiritual inspiration.

Wednesday, June 04, 2008

Business in Good Times and Bad Times

Millions of people think that business is good only during those times when the economy is doing good. However, it is unthinkable that there are also businesses that thrive even during the worst of times.

In today's problematic economy, let us try to examine some situations where some businesses
are still making good.

The real estate problem has indeed affected many home owners. Foreclosures seem to be everywhere, and people are loosing their homes. Sales of homes have indeed dropped severely that real estate agents and other real estate related businesses are loosing their jobs and incomes.

On the other hand, because people are loosing their homes, apartment units have become in demand. People certainly have to find a place to stay, thus apartment businesses are thriving real good.

With the rising fuel prices, some automobile companies are loosing businesses. But some automobile companies have experienced higher sales. Fuel efficient cars have become very much in demand, while automobile companies that sell trucks and SUV's that consume too much
gas are loosing a lot of sales.

It cannot be denied that both in good times and bad times, there will always be both winners and losers. Therefore, there is wisdom in the axiom that says, do not put all your eggs in one basket. There is wisdom in diversifying your business.

While it is true that focusing on one type of business is good, you also run the risk of loosing your business during those times when your business is not in demand. So, if you plan to put up two different companies selling only SUV's, what happens in times like these today?

Therefore, if you have plans of building two or three different businesses, perhaps it would be wise to select two or three types of different business ventures. Or maybe involve yourself in selling two or three different types of products. Perhaps you may have a retail business while the other one is a business dealing on an affiliate program.

No wonder there are people who work for one company and at the same time join a home business opportunity instead of taking on a second job. Maybe they woudl be selling Max GXL on the side.

Simply put it this way, there will always be good times and bad times. And in whatever situation, some businesses will be able to thrive in it.
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Copyright by VMT Singuillo
VMT Singuillo is a freelance writer. Some of his subjects may include grandfather clocks, New King James Bible, and more. Visit his site at http://www.internetmarketingconsultant.biz/.
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When starting a business, it is wise to start small. Try to brainstorm what business you are interested in. How about medical scrubs, cuckoo clocks, blank business cards, or whatever you can think of that is very profitable.

Tuesday, June 03, 2008

Watching NBA Championship Live

Now that the Los Angeles Lakers have made it to the NBA Championship finals, people in Los Angeles have become excited to watch the games live. However, it is very discouraging to note that ticket rates for the finals are a lot more expensive than the ticket rates during the regular season. But do you think it is worth watching it live?
On the other hand, my son and I wanted to watch it. But I was shocked to know that even one week before the games would come over here at Los Angeles, all the tickets for all three basketball games scheduled here in Los Angeles have already been sold out.
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On your way driving to Los Angeles, be spiritually filled listening to an audio Bible. It's one of the best things you can do to keep your Christian life healthy.
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Even as a sporting fan, are you creative enough to use any scrapbook paper for your basketball themed scrapbook? A glitter scrapbook paper stocks are available at www.homeofficesupply.biz.
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Traveling Considerations To Beat Rising Gasoline Costs

People who certainly love to travel may find it very challenging to cut costs with today's rising gasoline prices. Imagine if you are traveling from Los Angeles to Las Vegas, how much are you gonna be spending on gas alone with your car with the current gasoline costs in California which is averaging at $4 a gallon?

To those travelers who prefer to rent a car for travel, it is also high time to consider the gas mileage of the car you may want to rent. In consideration, is it worth to rent a hybrid car or a regular car. Is it worth to rent an SUV or a car with a mileage of 60 miles a gallon?

Traveling on hot summer days should also be given consideration. You will be using frequently the air conditioning system of your car which may affect the fuel consumption of your car as well, isn't it? So would it be worth your while to travel during the hot seasons, or can you postpone it some other time.

On the other hand, would it be worth driving your own car as compared to traveling on a bus? Will your gas expense be worth the inconvenience you may experience commuting? If you have the patience to commute, then commute on long distances, and rent a car at the city of your destination. Which is cheaper to travel long distances - to travel by bus or to ride on a plane?

Drivers now also flock to Costco gasoline stations because they have lower gasoline prices. Do you have a Costco membership card? Do you think it is worth it to be a Costco member now? So when traveling long distances, can you find a Costco gasoline station along the way?

Part of traveling considerations would be finding a place to stay while considering some savings. No wonder many travelers are now searching for cheap hotel rates, cheap motels, or even budget hotels. So, should you be traveling on long weekends, or on regular days? Remember, hotel rates in some states may have different hotel rates on weekends as compared to week days.

Lastly, the best thing to do when traveling is to simply use your common sense which is not very common today.
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Copyright by VMT Singuillo
VMT Singuillo is a freelance writer and conducts search engine optimization consulting.
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Are you visiting San Diego, California? Have you decided which San Diego hotels are you staying? Visit http://www.yourcheaphotels.com/.
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Chicago is a very windy city. Are you planning to visit the place? Look for Chicago hotels at http://www.yourcheaphotels.com/.

Monday, June 02, 2008

Don't Believe That Rising Gas Prices Has No Impact On Commodities

Gasoline has finally reached $4.00 a gallon in the Southern California area. The rising gas prices is not just in one locality but worldwide. You can read it in the newspapers - people are protesting against rising costs of gas.

When gas prices increase, transportation costs increases. That certainly include bus fares, as well as the cost of transporting goods from one city to another. So even if a simple commodity such as paper that is being transported from long distances, this will certainly increase the cost of this paper. And so a chain reaction could occur. The raw materials and the ingredients in making a paper can increase in cost due to the effect of rising transportation costs. So, production costs in making a paper can also naturally increase. Even the price of a simple scrapbook paper could be expected to rise in the near future.

Even the cost of a postage stamp has just increased recently. Prices of food will naturally increase as well. Even a nursing uniform could rise in prices soon. No wonder nurses are now even buying a discount scrubs set.

Prices of commodities will rise. But how about our salaries? Our salaries are indeed very slow to increase. No wonder other people are simply looking for a home business opportunity to augment their financial resources.

So, are we now in recession?

2008 NBA Championship Games

For the basketball enthusiasts, the NBA has become the ultimate basketball games to watch. The 2008 Western Conference champions belong to the Los Angeles Lakers while the 2008 Eastern Conference Champions are the Boston Celtics.

Experts say that these two teams have been rivals for more than 20 years. Today they meet again and are both hungry to become NBA champions. Both teams are really very good teams. A basketball fan from Los Angeles may be biased to say that the Lakers are the best, while another basketball fan from Boston may also be biased to say that the Celtics are the best.

But since no human being can read the future, we just don't really know who will become the NBA champions this year. Only time can tell. But this does not literally mean that you have to look at your large wall clocks.

These championship games would certainly be very very good to watch live in both their respective home courts. But if you are not from Los Angeles and it will be your first time to go to LA, do you have a place to stay? What about going to Boston? Or are you planning to simply stay in a cheap motel to save some costs? Better plan way ahead of time. Try to visit http://www.yourcheaphotels.com for some suggested hotel services for your planning.

However, whatever your favorite team, may the best team win the 2008 NBA Championship finals.
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Friday, May 30, 2008

A Dream Come To Come True?

During the Shaquille - Kobe era, the Lakers won three NBA championships. All of a sudden, the team was haunted by a dry spell of misfortune. No championships, O'Neal left, Jackson left, a new coach was in, new faces on the team came and had gone, Jackson was rehired as a coach, Kobe wanted to be traded - things just seemed hopeless not just for the Lakers team but even for the avid fans.

Perhaps everyone in Los Angeles were dreaming hoping this season would simply be different. The start of 2008 NBA season seemed no different than the rest of those dry-season-no-championship spell for the Lakers. With the hope of removing any bad lingering dreams, has anyone started using and believing any Native American dream catchers?

With some twist and turn of events, somehow some positive things seem to have bloomed for the Los Angeles Lakers. A ray of hope seemed to appear somewhere on the horizon - Gasol was added to the team, Fisher is back, the rest of the players are stepping up, the team made it to the play-offs, Kobe became the regular season MVP, and the team defeated their western conference opponents that came their way one at a time. Finally, May 29, 2008 they became the Western Conference NBA champions! They made it!

But wait, don't get too excited yet. Being the Western Conference NBA champions was not the ultimate dream of the team and the Lakers fans, was it? There is still the NBA Championship finals. No single human being has the power to see the future. But the Lakers and the Laker fans are now certainly thrilled that this team have made it to the NBA championship finals.

With or without the use of any Indian dream catcher, there is a ray of hope among the Lakers and their fans that this team will be the 2008 NBA champions. There is hope that their dream to become the NBA champions will come true once more.
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Do you love Native American products? If you do, maybe you will also enjoy collecting kachina dolls, Indian bow and arrows, Native American flute, Native American jewelry, Navajo sand painting, or have a collection of Native American drums.

Wednesday, May 28, 2008

5 Top Practical Reasons Why Successful Companies Continue Marketing Their Business

Although there are many reasons in this world why an entrepreneur needs to market his business, there are only top 5 practical reasons why most successful companies continue their marketing campaigns. These practical reasons are listed in no practical order.
1. The market continues to evolve and change. Some people think that by doing business with a certain product (especially something that does not have a possible frequent repeat sales), time will come that once a particular area is saturated, no body else will buy that product. That is a pessimistic point of view.

A positive thinker knows that the market is always changing and evolving. Tell me, how many babies are being born around the world every day? How many babies are being born throughout the United States alone every day? How many people graduate from high school every year? How many people graduate from college every year? How many couples get married every year? How many people look for jobs every year?

According to one book I have read, one-third of all Americans in their twenties move each year. Go to international airports, how many new immigrants come to America every year? If these big companies stop marketing their business, they would miss out on a lot of evolving opportunities for their business. The changing and evolving market gives these successful companies new prospects year after year.

2. Continuing a company's marketing campaign gives an advantage over a competitor who ceased marketing. No wonder all these big companies seem to keep going and going with their marketing campaigns. Has Toyota ceased marketing their cars although new competitors are around the corner? Has McDonalds ceased from marketing their burgers from television ads?

Marketing therefore is a do-or-die strategy to keep the big businesses alive. Once a company ceases marketing their products, they loose. A new business will never survive in the business world without any business strategy.

3. People can quickly forget. Almost everywhere today, there are already thousands of advertisements - be it on the streets, in the print media, on the televisions shows, on the internet, etc. People need to be reminded always of your business. People need to be reminded of your existence. Otherwise, all these other
advertisements will simply bombard the minds of your customers and you'll be forgotten.

Marketing involves a business presence everywhere to tell people of your business. No wonder these big successful businesses seem to be almost everywhere. When their loyal customer needs them, they are there. Thus this successful businesses can always capture the sales and make lots of profits. Now, do you see the wisdom why there are big billboards of McDonalds along some freeways?

4. Marketing allows big businesses to continue operating. According to the business experts, marketing is the lifeblood of the business. If a company has no business marketing campaign, it won't be able to generate any sale of their products or services, and it will simply die out. Come to think of it, if no money is coming into the bank accounts of that business except for expenses and bills, what good will that business have?

Although The Coca Cola bottlers company has been in existence for quite a long time now, it still continues to market its business through different advertisements. And yet, it is not just word of mouth advertisement that they rely on, they really do active advertisements year after year.

5. The Business Competitor Won't Quit. Case scenario: XYZ company sells gas but does not put a billboard sign along the freeways; on the other hand a competitor ABC company has billboard signs along the freeways. When a travelling car is about to run out of gas and the driver searches for a gasoline station and sees the billboard signs of ABC company, where will he naturally go at first?

To buy something, people spend money, don't they? Therefore, if you don't make people aware of where you are and what you are selling, they will naturally spend their money somewhere else! On the scenario we have mentioned, the driver who was looking for a gas station finds ABC company selling gas will naturally spend his
money with ABC company. If he doesn't know the existence of XYZ company, how can he know where this company is? If he doesn't know what XYZ company sells, why will he buy gas there when he knows ABC company can provide his immediate need at that particular moment? Who wins the business and the sale? Will the competitor win when it quits marketing?

So, if successful business companies make use of marketing strategies to improve their businesses, is there any reason why small businesses and new business owners should not?

Although there are different kinds of marketing campaigns, at least you as a business owner should apply a few to make your business grow. Example, if you venture to do business on the internet, you must be able to do internet marketing.

Remember, the growth of your business may be proportional to the marketing efforts you do for your business. Apply the wisdom of the big successful companies by marketing your business.
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Copyright by VMT Singuillo
VMT Singuillo accepts search engine optimization consulting. As a freelance writer some of his subjects include grandfather clocks, cheap motel, and more.
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Unique products you can give away in your marketing efforts: medical scrubs, religious gifts, blank business cards, Indian tomahawk, affordable cuckoo clocks, cheap stethoscope, and more. Simply use your common sense to whom you'd give any of these products.

Monday, May 26, 2008

When Your Mind Has Nothing To Blog

Blogging is almost the same as article writing at certain times. You need to be creative on it. However, with article writing, you may also come upon a point when your mind is simply emty. You cannot think of any else to blog. It is almost you have already written everything you know.

On the other hand, here are some simple ways to make your mind click. How about getting a dictionary and see which word you can blog about. Or maybe, think of your recent experience for the past few days. Or perhaps, think about recent world events.

Just like today, it seems that my mind is simply empty of other interesting topics that I can blog about. Hmmm, maybe I can blog about simple things like envelope seal stickers, blank wedding programs, printable thank you cards, or maybe the New King James Bible.

On the other hand, if you are doing business over on the internet, you can also blog about the products that you simply promote. How about blogging about a cheap stethoscope, a blood pressure monitor, black forest cuckoo clocks, an ebook, a cheap motel, or an Indian Navajo sand painting.

Are you still feeling empty on what to blog? How about sleeping first, probably you might be able to dream of something to blog about. ;)

Sunday, May 25, 2008

The Blind Beggar

I have a friend who just doesn't seem to run out of funny stories. Although this story is simply a humorous one, it is not intended to hurt anyone - but it is simply related to provide humor.

The setting is in one of the poor countries in the world. A passerby happended to walk around a corner of a street where a blind beggar was waiting - begging for alms. The passerby simply took a coin from his pocket and tried to toss the coin to the beggar's hand.

Unfortunately, the coin did not land on the beggar's hand and it simply landed on the cemented pavement and it rolled a certain distance. To the amazement of the donor, he saw the beggar crawl precisely following the coin. The beggar got the coin without difficulty locating the money.

So the passerby confronted the beggar, "Why are you begging when you are not really blind?"

Surprised that he had been caught, the beggar replied, "I'm sorry, I am just a proxy for the day."

"So where is the real beggar?", the passerby continued.

The proxy beggar simply replied, "This is his off day today, so he went to the movies."

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P.S.The poor blind beggar had only one blind eye.
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VMT Singuillo is a freelance writer and an internet marketing consultant. Some of his subjects include Canon compatible ink cartridge, cheap motel, and more.

To Change A Name

A friend of mine told me a story of an old Chinese business man named Ton Shing Hua had been an immigrant to the United States for almost 10 years. One of this man's challenges was to make it easier for Americans to remember him by his name.

One day, the old man finally decided that once he becomes a US citizen, he will try to adopt an American name for himself. The day had finally arrived for him to take an oath as an American citizen.

After the oath taking, a close friend asked him, "So who are you now?"

He then gladly answered, "I am WASHINGTON!".

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About the AuthorVMT Singuillo is a freelance writer. Some of his subjects include grandfather clocks, religious gifts, medical scrubs and more.
Give away unique cultural gifts from America. Try our Indian jewelry, bolo ties, Native American flute, collectible kachina doll, Southwest Indian pottery, and more. Visit us at www.nativeamericanindians.net

Friday, May 23, 2008

10 Successful Goal Settings

In any endeavors we will have, we always need to have a goal to be able to reach an achievement. Whether as a student, in business, and anywhere in life, we need to know of a successful way of goal setting.

Here are the most basic ones that you need to consider.

1. Knowing Your Goals. Try to identify goals that you want to achieve. Write it down on a piece of paper or in your notebook and keep looking at it to keep you reminded.

2. Be Specific. Write down specific goals. Don't write goals in general terms such as "Being a millionaire in the near future". Perhaps you could say, "I will have a monthly net income of $10,000 a month."

3. Measurable Goals. Make goals that can be counted in figures. These figures can be in terms of money, dates, or anything you can count. Example, "I will achieve grades of B and above this semester".

4. Make Time LImitations. Goal setting involve making your goals with time limitations. Example, I should be able to accomplish 7 sales by the end of this month.

5. Achievable Goals. Make goals that you think you can achieve at your own limitations. It means to say that you focus on your goals that you are capable of doing based on your ability and present skills. Example, don't make a goal of achieving a sales of $100,000 next month when you are only able to make an average of $10,000 a month.

6. List Down Any Known Obstacle. By listing down any obstacles that you know can hinder you to reach a target, it means knowing them as well. By knowing these obstacles, you can then make plans to overcome these obstacles.

7. List Your Contacts. Listing your contacts refers to resources and people who can help you achieve your goals. These people can be your relatives, professors and mentors, successful business professionals, government officials, and a lot more that are available out there.

8. Know the must-have skills that you need. Know your capability. With your present skills, do you need to take an extra course to achieve an extra skill? Do you need to have a masters degree or a doctorate degree? Do you need to have an extra training for sales?

9. List Down the Benefits of Your Goal Achievement. What will your goals give you? Will it improve your present living condition? Will it make you the best in your class and thus attract more employment offers? If I make healthy cooking everyday, will I be free from being sickly within six months?

10. Write Your Action Plan. Having a goal without acting on it is just like day dreaming. Start to make an action plan and start acting on it as soon as you can. Best of all, take action every single day and live up to your commitment in achieving your goal.
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Copyright by VMT Singuillo
VMT Singuillo is a freelance writer and an internet marketing consultant. Some of his subjects include grandfather clocks, Native American flute, horsehair pottery, cheap stethoscope, ebook, and many more.
Are you in need of Canon compatible ink cartridge for your business?

Thursday, May 22, 2008

The Facts About Faith

Faith is a big word to mention. I say big because it takes a lot of guts for someone to have faith. In fact, faith is related to the word "belief" or "believe".

Fact to matter is that faith is related mostly in religious terms. An example of which is faith in God. Faith in essence is just an abstract thing. This is because faith can mean believing in something that you have not even seen.

For example, do you believe that wind exist? But you can not see the wind. The wind can give a good feeling. And it can create so much destruction too when it is windy. Do you then believe that God exists? Do you have faith that God can bless you?

In the Christian world, Jesus asked, can He find faith in this world when He comes? Can we have faith even as small as a mustard seed? Indeed, it takes a lot of guts for someone to have faith in a God that has not been seen by anyone except Moses.

In the business world, faith can also be applicable. Do you have faith that a certain system can work? For example, I attended a seminar on internet marketing. In that seminar, the speakers claimed that anything can be sold over on the internet. Even a tumble weed can be sold - the buyers are usually western movie companies. But they did not say that anything can be easily sold through the internet.

As time went on, some people complained that internet marketing doesn't work. It did not work for them. However, I have also seen some people succeed in their internet marketing ventures. The fact that some people did succeed, it meant the system works. It's just that to have faith in a particular system, you also need to be patient and be persistent enough. Therefore, another fact of having faith in a particular system means that you need to have patience and persistence. So, do you believe that you can sell some large wall clocks over in the internet? How about an audio Bible?

In many instances, most people do not have faith. This is simply because most of us want to see something IMMEDIATELY. We want to see results IMMEDIATELY. No wonder many people become an easy prey for "quick rich schemes". In retrospect, for those who succeeded in a certain business system, did they apply mostly what they were suppose to do for their business venture? How about those who failed? On the other hand, did the successful ones correctly apply what they were suppose to do? What about those who failed?

Quitting is something that is very easy to do. In fact, quitting is something that many loosers always do. Do you remember the axiom that says, "Winners never quit. Quitters never win." In essence, we can always say that winners have the faith, the patience, and the persistence.

Another fact about faith is determination. Most people who have faith have strong determination in life. Christians who have strong faith in God have the strong determination to go to heaven, right or wrong? Students who have faith in themselves, have strong determination to succeed in school and in their careers.

Now, do you have faith as small as a mustard seed? Do you have faith that you can be successful in life by selling saladmaster cookware?
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Copyright VMT Singuillo
VMT Singuillo is a freelance writer and an internet marketing consultant. Some of his subjects include graduation invitations, blood pressure monitor, Indian arrow, and more.

Thursday, May 15, 2008

Native American Indian Collectibles

Are you a collector of Native American Indian arts and artifacts? If you have been doing this already, perhaps you already have an idea of what you need.

However, for people who are still making the decision of what to buy or which items to start with, here are 5 great suggestions:
  1. Horsehair pottery
  2. Native American jewelry
  3. Kachina dolls
  4. Indian tomahawk
  5. Indian rattles

Customer's Mentality

If you as a business owner know your customers' mentality, don't you think that would be a great advantage for you to gain their business and their sales?

I wonder if you have observed yourself having this particular attitude that can be found in many buying customers. You, as a buying customer, have decided one day to go shopping. Let's just say you want to go to a clock store and you have decided to buy a grandfather clock.

As you enter a particular store, a sales clerk comes to you and greets you, "Good morning, is there anything in particular I can help you with?" Suddenly you may reply something like this, "No, thanks." Then you would go on your own look around and search for a particular grandfather clock you wanted.

Now as you go around the store and you can't find that specific clock or the specifics of a clock you like, you start looking for a sales clerk to help you out. Now, you have realized that no other clerk is available to help you at that moment that you needed their help. Frustration sets in on you.

By the way, this may happen no matter what product you are looking for - either you are shopping for a suit, a furniture, etc. But it sounds funny isn't it?

Question: Why is it that when the clerk offered to help you, you refuse the service?

As customers, here's a general observation of people. People love to buy, but they don't want to be sold. Isn't it true that you would love to shop and buy? But you do not want sales people coming to you to sell you stuff!

Using the example I previously mentioned, you go to a clock store. You have decided to buy a grandfather clock, but you refused to be helped when the sales clerk offered you some help. Why do people reject that help most of the time?

Answer: People want to buy at their own pace and at their own choosing. Again, people want to buy, but they do not want to be sold.

Now, as a business owner, what would you do about this? As a business owner, does this light a bulb in your brain right now? Do you still want to be pushy and scare people away?

Wednesday, May 14, 2008

Scrapbooking In America

Scrapbooking is something new to me as this was not very popular in the country I came from. However, it is very popular here in America and there are even exclusive stores that simply promote scrapbooking.

From the some arts and crafts stores, you can even find any kind of scrapbook paper which may vary from a Christmas scrapbook paper, wedding scrapbook paper to any other kind of designs.

But to my nieces, scrapbooking is so fascinating. I even have seen a fair on the television that was solely for scrapbooking. Is scrapbooking another famous past time in America today?

Monday, May 12, 2008

Niche Marketing

Niche Marketing

Specialization is a word that brings a lot of money to certain businesses. Both in the real world around us, as well as in the online world, specialization dominates in many aspects. In business, this so-called specialty business can be called niche marketing.

Say for example among physicians. The medical specialists have more money than general practitioners. Medical specialists are highly regarded by patients more than general practitioners. Business is better with cardiologists, neurosurgeons, pediatricians, and other medical specialists as compared to general practitioners.

In the brick and mortar stores, although certain malls and department stores are certainly bigger, specialty stores can even be flocked more with customers. However, in the online world, online malls do not generally succeed.

With the existence of search engines, people do not try to search for an online mall first in the search engine before looking for a product. People simply search directly for the product that they want - like a blood pressure monitor or an audio Bible.

In other words, niche marketing is the best way to go in the online world. With niche marketing, you can use highly selected keywords that go with your products. Some e-commerce stores that have themes in them, use keywords that are highly related to their themes.

So, if your e-commerce store is related to Native American Indian products, you can use such keywords as horsehair pottery or even kachina dolls. I have known a website that has a niche on wedding favors and its owner is now making a very lucrative income.

However, not all niches can bring a lucrative income. Therefore, look for a certain product that are highly in demand. A certain product which is in high demand can bring in much money to your pocket than one that is not. However, I must also warn you that with products which are in high demand, there could be a very stiff competition which can be very challenging. Although these high demand products can bring in much success IF you succeed, it can also bring a lot of frustration to those who are new to the e-commerce business.

Another reason why niche marketing would be very advantageous to you as an online marketer is your knowledge and familiarity of the products. So if you are a nurse and you'd probably want to create an online business, perhaps you can sell medical scrubs.

So, have you now thought of a certain niche for your business?
Niche Marketing

Friday, May 09, 2008

Biblical Business Marketing Parable

I do not know if you who are business owners or salesmen out there have experienced what I have observed in business. There is a saying, "You can not please everybody." Isn't this right?

Certainly, that axiom is true. In correlation with that maxim, no matter how good or excellent a product you have that you are promoting in business, not everybody will appreciate it. In fact, not all prospective customers will even believe in what you declare as true - even if you are really telling the whole truth about your product. Do you agree with me?


For example, people may believe that cars like a BMW or a Rolce Royce is a very excellent car. Yet, not all will buy any of these cars for some reason even if they can afford it. I have recently found that the best healthy and safest cookware available in the market today is produced by Saladmaster. Yet not everybody would buy a Saladmaster cookware even if they can afford one. In comparison to the BMW and Saladmaster cookwares, is it the financial reasons alone that deters others to buy despite the good benefits that these products can give?

Well, there may be times that business can give you discouragements. Even if you share the whole truth to people, not everyone may believe in you. As I have been reflecting in some down moments of my business, I have come upon a parable (as told by Jesus in the Holy Bible) that holds true not just in Christian life but also in business.

When a preacher goes to the open market and teaches about a Christian message to the people, there would always be four classification of people that you will find. Some would not outrightly believe in what this preacher may preach because of Satan's efforts. Others, will gladly receive the message at first but when problems come up, the Christian message is disregarded or forgotten. Others too may accept the message for a short while, but it is not deeply rooted in their faith and these teachings can also be easily disregarded. On the other hand, there are also those who will certainly believe in the message and this will really grow in them.

The parable I am talking about is the parable of the sower. When a certain farmer started to plant seeds, some seeds fell on the road side where the birds easily took them away - thus these seeds never grew. Some seeds fell on thorny ground, and when these seeds grew they were easily choked by the thorns. Some seeds fell on stony ground where when they grew, they were not deeply rooted and when the heat of the sun came up, they easily weathered. While those seeds that fell on the good soil, they really really grew.

I have strongly believed that this parable can also be applicable in marketing and sales. Some customers would not easily believe in your claims or presentation. Others may believe you at first, but when others start talking about their negative opinions of your product, these will also discourage your potential customers. While there are also other customers who will really see the truth of what you claim about your product.

So if you are new to business marketing and sales, while there may be people who will believe in the truth you are preaching about your product, always remember that there will also be people who will be skeptical. Should you then be discouraged about it? NO! Simply be happy about those people who believe in the truth of your product. For those who did not believe, that is their choice and you are not to be blamed of their decision.

And speaking of skeptical people, did you know that Jesus had a skeptical disciple as well? Did you remember Thomas? Thomas was told by his fellow disciples that Jesus had already risen from the dead. Did the other disciples of Jesus told Thomas the truth? Yes. Yet, Thomas did not believe them. In fact Thomas even said he would only believe if he can see Jesus alive with the scars on His hands and hold the scar on the side of Jesus.

I remember when I was in med school, we had a professor who was a heavy cigarette smoker and he taught us about the lung and lung diseases. During his lecture, our professor admitted that cigarette smoking can really cause cancer, yet he himself was smoking during our lecture. Our professor knew the truth about smoking, yet he did not bother to stop smoking. That is his decision, right? And if he suffers the consequences of his decision, who is to blame?

Let those who believe reap the benefits of your product, while those who do not - let them suffer the consequences of their decision. So in marketing and sales, if you really believe and are passionate in your product, follow the SWSWSW rule - "Some will, some won't, so what?"
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Test question: Do you believe in Max GXL?